Consumer Attorneys Association of Los Angeles
Jeffrey Ehrlich ?Consumer Attorneys Member of the Month

Consumer Attorneys President John Torjesen likes to say that he only asks CAALA?s volunteer members to contribute two hours per month to the Association.

Jeff Ehrlich contributes his two hours every day.

Ehrlich is a CAALA member with more than 20 years of civil litigation experience. He founded the Ehrlich Law Firm in Claremont in 2006 after seven years with Shernoff Bidart & Darras, LLP--California?s premier plaintiffs? insurance bad-faith firm. Ehrlich headed the firm?s appellate practice group.

For the last decade the focus of his practice has been insurance-related litigation on behalf of insurance policyholders.

As is the case with most of CAALA?s sole practitioner-members, Ehrlich is a very busy attorney.

But, it?s not just his practice that occupies his time.

He?s also editor-in-chief of the Advocate magazine, a volunteer position that requires an enormous amount of time and energy.

Readers of the highly acclaimed CAALA magazine often take for granted what they read and enjoy each month.

What most readers don?t understand is what is involved in preparing the articles that make up the magazine. From the writing to the editing, it?s all done by CAALA?s volunteer members, and no position is more demanding than that of editor-in-chief.

Not only does Ehrlich read and edit every article written by a CAALA member that appears in the current issue of the magazine, he also is thinking at least one issue ahead, making sure that the magazine?s issues editor is getting articles from CAALA members and other contributors on time.

The editor-in-chief also helps come up with story ideas and helps the authors develop their articles.

The Advocate has grown in the past five years from a small publication that was barely half the size of the current issue. Editing an 84-100 page magazine is a challenge for someone who does it for a living, let alone a volunteer who is also responsible for keeping up his own practice.

Keeping track of upcoming deadlines is a challenge. Editing the articles for accuracy and journalistic-style, is a daunting task. It not only requires editing skills, but also the ability to make changes without off ending the author.

In addition to his legal practice, and the time he spends on the Advocate, Ehrlich also generously gives his time to various causes, most notably to the Neighborhood Legal Services of Los Angeles County (NLS-LA) where he serves as Vice President of the Board.
Since 1965, NLS-LA has provided free legal services to low-income residents, serving all of Los Angeles County, including the San Fernando and San Gabriel Valleys, the neighboring communities in the Pomona, Santa Clarita and Antelope Valleys, and the cities of Burbank, Glendale, and Pasadena.

NLS-LA provides the highest quality services to its clients, individually and collectively. Their advocacy is directed towards both the needs of the individual client requesting legal assistance, and to clients who seek to enforce the broader rights of the low-income community.
Ehrlich is a cum laude graduate of the Harvard Law School. After graduating, he had the privilege of clerking for the Hon. Judith N. Keep, former Chief Judge of the United States District Court for the Southern District of California. From 1992 to 1996 he worked in the Legal Division of the Federal Deposit Insurance Corporation as an appellate lawyer in the agency?s headquarters in Washington D.C., representing the agency before federal appellate courts across the country.

In 1999, he moved to Claremont where he joined the Shernoff Bidart and Darras firm, and he still works closely with them on many matters, providing appellate and litigation.

Ehrlich has received numerous honors, including being honored as Appellate Lawyer of the Year by Consumer Attorneys of Los Angles. But he?s also given back to the legal community by serving as a featured speaker for numerous legal, consumer and business groups, and by writing numerous articles for publications such as the Advocate, CAOC?s Forum magazine and the Los Angeles Daily Journal. He also a member of the amicus committee of CAOC and has authored briefs as amicus curiae on behalf of that organization in the California Supreme Court and the California Courts of Appeal.

He also gives back to CAALA and to every attorney who reads the Advocate magazine by ensuring that the magazine meets the high standards demanded by its readers.

Because of his dedication to the association, and because of his contributions to his community and to his fellow plaintiff?s attorneys, Jeff Ehrlich is recognized as the Consumer Attorneys Member of the Month.

--Stuart Zanville